Our Privacy Policy

Last Updated: August 1, 2009

Thank you for visiting The b-Link™  Web site (“Site”), located at www.theb-link.com and owned and operated by Mamalaw Media Group. This Privacy Policy describes our collection of personal information from users of our Site, as well as our use and disclosure of that information. By using our Site, you consent to the collection and use of personal information in accordance with this policy. This policy does not apply to data not collected on or through the Site.

Children

Mamalaw Media Group does not knowingly solicit or collect information from visitors under the age of 13. By providing personal information to us through our Site, you represent that you are 13 years of age or older. Mamalaw Media Group encourages parents and guardians to spend time online with their children and to participate and monitor the interactive activities of their children.

Personal Information

“Personal information,” as used in this policy, is information that specifically identifies an individual, such as an individual’s name, address, telephone number, or e-mail address. Personal information also includes information about an individual’s activities, such as information about his or her activity on the Site, and demographic information, such as date of birth, gender, and preferences, when any of this information is linked to personal information that identifies that individual.

Personal information does not include “aggregate” information. Aggregate information is information that we collect about a group or category of products, services or customers that is not personally identifiable or from which individual identities are removed. We may use and disclose aggregate information for various purposes.

Collection of Information

Collection of Voluntarily Provided Information
Mamalaw Media Group collects personal information that you provide to us in a variety of ways on our Site. For example, we provide an online registration form to join our b-Link™  database, and we may collect information through surveys and through our focus groups associated with The b-Link™  network. We collect personal information that is provided to us, such as name; postal address; telephone number; date of birth; email address; gender; number and age(s) of children; household income; employment status; marital status; highest educational level; race; and answers to questions about your hobbies and personality traits.

Automatic Information Collection
We may automatically collect certain information from you by analyzing your use of the Site, such as your IP address, browser type, pages accessed, and duration of visit. This information does not necessarily enable us to personally identify you. If it does, it is treated as personal information under this policy. Additionally, if we associate or combine this information with personal information, we will treat the associated or combined information as personal information under this policy.

We may use your IP address to help diagnose problems with our server, and to administer the Site. Web servers, or those of third party vendors, may utilize certain tracking software to capture your domain name address (for purposes of tracking Site statistics). We may also use this information to measure the effectiveness of the Site offering in order to serve you better.

Cookies are another means of automatic information collection that we may use. We may use cookies for several purposes, such as delivering content specific to your interests and saving your password so that you do not have to re-enter it each time that you visit the Site. Most browsers are initially set up to accept cookies, but you can change your browser settings to cause your browser to refuse cookies or to indicate when a cookie is being sent. Please be aware, however, that some services may not function properly if cookies are disabled.

Use of Personal Information

We may use personal information to provide services and information that you request; to enhance, improve, operate, and maintain the Site, our programs, services, website, and other systems; to prevent fraudulent use of our Site and services; to tailor your user experience; to maintain a record of our dealings with you, and for other administrative purposes.

We may also use personal information to contact you regarding products, services, events, programs, and offers that we believe you may find of interest. We allow you to opt-out from receiving communications from us as described in the “Opt-Out/Unsubscribe” section below.

Disclosure of Personal Information

Mamalaw Media Group is not in the business of selling personal information about our users to third parties. We may disclose personal information to third-party service providers (e.g., data storage and processing facilities) and independent contractors that assist us in our work. Furthermore, in connection with The b-Link™  network, we may provide your information to marketers. We limit the personal information provided to these service providers, independent contractors, and marketers to that reasonably necessary for them to perform their functions.

We may also disclose personal information if we believe that doing so is legally required or is in our interest to protect our property or other legal rights (including, but not limited to, enforcement of our agreements), or the rights or property of others.

In addition, information about our users, including personal information, may be disclosed as part of any merger, acquisition, debt financing or sale of company assets, as well as in the event of an insolvency, bankruptcy or receivership in which personal information could be transferred to third parties as one of our business assets.

Links

The Site may contain links to other third-party owned and/or operated Web sites, products or services. If you choose to visit or use any third-party products or services, please be aware that this policy will not apply to your activities or any information you disclose while interacting with third parties.

Security

We use security measures that are reasonably designed to protect Personal Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please note, however, that no data security measures can be guaranteed to be completely effective. Consequently, we cannot ensure or warrant the security of any personal information or other information. You transmit personal information to us at your own risk.

International Visitors

Our Site is hosted in the United States and is generally intended for United States visitors. If you visit from the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please be aware that you are transferring Personal Information to the United States. The United States does not have the same data protection laws as the EU and some other regions.

Opt-Out/Unsubscribe

To stop receiving future communications from Mamalaw Media Group or to unsubscribe from all Mamalaw Media Group e-mail lists, please Click Here. If you wish to end your e-mail subscription from a particular list, please follow the instructions at the end of the e-mail message to unsubscribe from that particular list. To opt-out of having your information shared with third-parties, please Click Here.

Updates to this Policy

Mamalaw Media Group may occasionally update this policy. When we do, we will also revise the “last updated” date at the beginning of the policy. Your continued use of this Site after such changes will be subject to the then-current policy. If we make changes to this policy that are materially less restrictive on our use or disclosure of personal information we have collected, we will attempt to obtain your consent before implementing the change. We encourage you to periodically review this policy to stay informed about how we collect, use, and disclose personal information.

Governing Law

This Privacy Policy is governed by the laws of the District of Columbia, excluding conflict of laws principles. Any controversy or claim arising out of or relating to this Privacy Policy must be commenced within one year after the claim arose and will be settled by binding arbitration in accordance with the commercial arbitration rules of the American Arbitration Association. Any such controversy or claim will be arbitrated on an individual basis, and will not be consolidated in any arbitration with any claim or controversy of any other party. The arbitration will be conducted in the District of Columbia, and judgment on the arbitration award may be entered into any court of competent jurisdiction. The award of the arbitrator will be final and binding upon the parties without appeal or review except as permitted by District of Columbia law. Either party may seek any interim or preliminary injunctive relief from any court of competent jurisdiction, as necessary to protect the party’s rights or property pending the completion of arbitration.

Contacting Us

If you have any questions about this Privacy Policy, please feel free to contact us at contact@theb-link.com.